There's a question I hear from almost every creator building on Jottings: "How do I connect my Twitter? How do my readers find me on GitHub?"

It's a good question. You're writing on your own platform—which is smart—but you're also active everywhere else. Your audience is fragmented across Twitter, LinkedIn, Mastodon, GitHub, and your personal website. So how do you tie it all together?

That's where social links come in. And here's the philosophy that matters: your Jottings site is the hub. Everything else radiates outward.

The Hub-and-Spoke Model

Think about how most creators approach their online presence. They have:

• A Twitter account (their main distribution channel)
• A LinkedIn profile (for professional credibility)
• A personal website or portfolio (if they remember to update it)
• Maybe a newsletter somewhere
• A GitHub profile if they code
• Links scattered everywhere, hoping people find them

The problem? You're fragmented. Your audience finds you on Twitter, so they follow you there. Someone else finds your GitHub, so they follow you there. Each platform becomes a separate silo, and your real audience—the people who care about you—gets split across a dozen different places.

Now think about the Jottings model. Your site is the center of everything. From your info page, readers can find your Twitter, GitHub, LinkedIn, Mastodon, and personal website all in one place. It says: "This is me. These are all the places you can find me. Your choice where to follow."

This flips the script. Instead of chasing your audience across platforms, you're becoming the authoritative source. The place where everything connects.

What Social Links Are Available

On Jottings, you can connect:

Twitter/X — Your Twitter handle. When someone wants to see what you're thinking in real time, this is where they go. If you're active on Twitter, this should probably be first in your social links.

GitHub — Your GitHub username. Perfect if you code, maintain open source projects, or want to show your work in public. Developers especially will use this to evaluate you and your projects.

LinkedIn — Your LinkedIn profile. For B2B writers, consultants, and professionals, this is where the serious networking happens. A LinkedIn link says "I'm professionally credible."

Mastodon — Your Mastodon handle. As more people move off centralized platforms, Mastodon offers a decentralized alternative. Great if you're part of the indie web community or privacy-conscious.

Website — Your personal website or portfolio. If you have another home base online—your portfolio, your business site, your consulting page—link to it here. This is often where the real conversions happen.

You don't have to add all of them. In fact, you probably shouldn't. Add the ones that matter to your audience.

Where These Links Appear

Your social links live on your site's info page. This is the dedicated page where your full author bio, photo, and all your connection points are displayed. It's where curious readers go when they want to learn more about you beyond just your writing.

Think of it like your author's corner. Your photo at the top. Your bio. Your verification badge if you have one. And then, clearly visible, all the places someone can find you.

This is intentional design. Your info page isn't buried—it's accessible from your site navigation. Readers who want to follow you will find it. And when they do, they see everything at once: who you are, what you write about, and how to connect with you.

The Philosophy: You Own the Center

Here's why I'm passionate about this approach.

Every social platform changes. Twitter went from blue checkmarks to verification tokens to paid tiers. LinkedIn adjusted their algorithm. Medium changed their payment model. Platforms evolve, deprioritize creators, and sometimes disappear entirely.

But your Jottings site? That's yours forever. You control the domain. You control the content. You control what stays and what goes. No algorithm can shadow-ban you. No platform can delete your account without warning.

So when you use Jottings as the center and link outward to Twitter, GitHub, and the rest, you're making a statement: "This is my real home. Everything else is just where I also publish."

Your audience learns this too. They know that if they want to find you, they go to your site first. Everything else is supplementary.

This is the opposite of how most creators work. Most people put all their eggs in Twitter's basket. One algorithm change and their distribution disappears. But if your primary anchor is your own site, you're protected.

How to Prioritize Your Links

You don't need all five social links. In fact, showing too many dilutes the message.

Here's how to think about it:

Add links your audience actually wants. If you don't have a GitHub, don't add a placeholder. If you're not on Mastodon, that's fine. Only add links to places where you're actually active and engaging.

Prioritize by engagement. Which platform do you use most? Where does your audience engage with you best? Put that first. If you're on Twitter constantly but barely touch LinkedIn, put Twitter first.

Consider your audience's needs. If you write for developers, GitHub should be high on your list. If you write professional content, LinkedIn matters more. If you're part of the indie web community, Mastodon probably matters. Think about what your readers need to know about you.

Keep it clean. On your info page, less is more. Three strong social links are better than five weak ones. They should tell a complete story about who you are and where to find you.

Icons and Formatting

On your Jottings info page, each social link appears with a clear label and icon. Twitter gets the Twitter logo. GitHub gets the GitHub logo. LinkedIn gets the LinkedIn logo. The design is clean and recognizable—no mystery about where each link goes.

This matters more than you'd think. When someone sees the Twitter icon next to your name, they know instantly. They don't have to think about it or question whether the link is right. The visual design does the work.

Everything is also properly formatted as actual links, so your readers can open them in new tabs and quickly jump between your Jottings site and your social presence.

The Setup Process

Adding social links is straightforward:

1. Go to your Jottings dashboard
2. Navigate to Site Settings → Author
3. Fill in your social media handles and links
4. The handles auto-format (so you can type "vishalvshekkar" for Twitter or the full URL for LinkedIn)
5. Save

Your social links appear immediately on your info page, and they update in real time if you change them.

Making Them Work for You

Social links are most effective when they're part of a bigger strategy. Here's how to maximize them:

Keep your bios consistent. When someone finds you on Twitter from your Jottings site, your Twitter bio should reinforce the same message. Same with LinkedIn, GitHub, and the rest. Consistency builds trust.

Update them occasionally. If you launch a new project, create a new website, or move to Mastodon, update your links. Don't let them get stale.

Make them frictionless. Use the exact handles or URLs so readers can copy and find you quickly. No confusing variations—just the straight path to you.

Encourage discovery. Occasionally mention in your writing where people can find you. "You can find me on Twitter discussing this further" or "See my GitHub for the code behind this." Give people reasons to visit those links.

The Bigger Picture

Social links are one piece of a larger picture: making your Jottings site the center of your digital presence.

When you add your author profile, verification badge, author photo, bio, and social links all together, something interesting happens. Your site stops being just a blog. It becomes your personal brand headquarters. The place where everything connects.

New readers land on your site. They read your work. They check out your info page. They find your Twitter, follow you there, and become regular readers. Someone else finds your GitHub through your social links, contributes to your projects, and becomes a collaborator. A third person reads your bio, connects on LinkedIn, and becomes a business partner.

All of this flows from your site being the central hub. All roads lead back to you.

Next Steps

If you haven't set up your social links yet, here's why you should:

1. Open up your site settings and fill in the social links section
2. Choose the ones that matter to you and your audience
3. Keep your info page updated as your presence evolves
4. Share your site with people who want to follow you

Your Jottings site is your platform. Make it the central place where everyone can find you. Social links are just the beginning—they're the connectors that tie your whole digital presence together.

Ready to connect your social presence? Jump into your Jottings dashboard, go to Site Settings → Author, and add your social links. It takes less than a minute and immediately makes it easier for your audience to follow you across all your platforms.

If you have questions about social links or want to share how you've connected your presence, reach out on Twitter. I read every message.