Building a Writing Portfolio with Jots

If you're a freelance writer, journalist, copywriter, or content creator, you know the problem: where do you put your portfolio?

LinkedIn is a ghost town for writers. Your personal website is a chore to maintain. Medium buried your articles in their algorithm. Substack works great until someone unsubscribes and your work vanishes from their memory.

You need a platform that does one thing exceptionally well: showcase your writing to the people who matter — editors, clients, and agents.

I built Jottings with creators in mind, and writers are discovering it's the perfect portfolio home. Not because it has all the features, but because it has all the right features.

Why Your Portfolio Needs to Be a Living Thing

Here's what most writers do: they build a portfolio once and let it calcify.

They upload their 5 best Medium pieces. They link to some publications. They add their byline. Then they wait for the world to come knocking.

It doesn't work that way anymore.

In 2025, a writing portfolio isn't a museum exhibit—it's proof of life. It's evidence that you're actively thinking, writing, and creating right now. Not "here's what I wrote in 2019."

This is where microblogging changes the game for writers.

When you use Jottings as your portfolio, it's not just a collection of finished pieces. It's a living, breathing showcase of your current voice, your current interests, and your current expertise. Someone lands on your site and sees:

  • Your latest article about AI and content creation
  • A quick observation about the state of journalism
  • A link to an interview you gave last week
  • A photo of your workspace with a caption about deep work

Suddenly, you're not a portfolio. You're a person with ongoing thoughts.

Organizing Your Work with Tags

This is the part that separates a portfolio from a junkyard: organization.

Jottings lets you tag every jot. This is more powerful than it sounds.

Instead of burying your copywriting samples in a folder, you tag them with #copywriting. All your long-form essays get #essays. Your case studies get #case-studies. Your interviews get #interviews.

Now, when a potential client lands on your site, they can click on #copywriting and see every sample you've published in that category. It's like having multiple portfolios under one roof.

You can even customize your site settings to display a tag cloud on your home page—a visual map of your expertise. Someone looking for a tech writer sees your #technology tag is large and active. Someone looking for lifestyle content sees #lifestyle is thriving.

Tags aren't just for organization. They're a discovery mechanism. They tell your story without you having to write a "About Me" essay.

The Custom Domain Strategy

Here's where it gets professional: custom domains.

Your Jottings portfolio starts at yourname.jottings.me. That's fine. It's clean. It's memorable.

But when you're pitching to a major publication or a high-paying client, you want it at yourname.com or writingportfolio.yourname.com.

Jottings supports this. You can point your own domain at your Jottings site in about 5 minutes. No technical skills required. No hosting to manage.

Your portfolio looks like a $10K custom website. The maintenance burden is zero.

Why This Beats LinkedIn for Writers

LinkedIn wants to be everything to everyone. Your portfolio on LinkedIn is squeezed between ads, recommendations, and corporate jargon.

Your portfolio on Jottings is yours. It looks exactly how you want it. It moves at the speed you choose. You control the narrative.

Here's what I see writers using Jottings for:

Freelancers: Building a portfolio that's easy to send to prospective clients. "Here's my portfolio at portfolio.jottings.me." One link. All their best work. Clean.

Journalists: Keeping a central place where their published articles live, plus their unpublished thoughts. The unpublished stuff shows their expertise between assignments.

Content Creators: Using Jottings as a hub while they cross-post to Medium, Substack, and LinkedIn. Their own site is the canonical source.

Technical Writers: Organizing their documentation samples, case studies, and technical blog posts by topic tag. Easy to show specialization.

Screenwriters: Publishing samples of scripts, scene excerpts, and observations about the craft. Building in public.

The SEO Advantage

Here's something that surprises people: when you build a portfolio on your own domain, Google pays attention.

If your portfolio lives on Medium or LinkedIn, you're competing with millions of other writers on the same platform. If it lives at yourname.com, you own that search real estate.

Someone searches "copywriter specializing in SaaS" and you have actual jots about SaaS copywriting on your site. Google indexes them. Your site ranks. Inbound leads arrive.

This is the long game. You're not waiting for platforms to recommend you. You're making yourself findable.

The Difference Between a Blog and a Portfolio

A blog is chronological. You post once a week. It's organized by date.

A portfolio is topical. It's organized by skill, specialty, and sample type. The date matters less than the category.

Jottings was built as a microblog, which makes it perfect for portfolios. You can post frequently (every day if you want) without the pressure of writing full articles. A link jot is a jot. A quick observation is a jot. A full essay is a jot.

And because of tagging, all these pieces fit together into a coherent portfolio narrative.

You're not saying "I wrote 500 words today." You're saying "I'm actively engaged in copywriting, web design, and startup culture."

How to Build Your Portfolio on Jottings

Step 1: Create your account and choose your subdomain. (Something like writers.jottings.me or just your name.)

Step 2: Write your first jot—a quick intro to who you are and what you write about.

Step 3: Start sharing your work. Link to published articles. Share unpublished thoughts. Post observations. Use tags consistently.

Step 4: (Optional) Add your custom domain. This takes 5 minutes.

Step 5: Update your email signature, LinkedIn, and Twitter bio with your portfolio link.

That's it. You have a portfolio that's easier to maintain than a website and more professional than a social media bio.

The Real Value

At the end of the day, a writing portfolio is simple: it's proof that you can write.

You don't need a designer. You don't need a developer. You don't need a complex CMS. You need a place where your work lives, where new work gets added regularly, and where someone can spend 5 minutes and know exactly what you're capable of.

That's what Jottings does. It gets out of your way and lets your writing speak.


Ready to build your writing portfolio? Create a Jottings account and start with your first jot. Your portfolio will grow from there—one jot at a time.